Marketing Score Card 4 of 5
How are you doing with your marketing? The only real way to know if you need marketing help is to score yourself as objectively as possible in each of the Five P’s of Service Business Marketing: Positioning, Packaging, Promotion, Persuasion, Performance. This Marketing ScoreCard is designed to help you understand exactly where you are with […]
Marketing Score Card 3 of 5
How are you doing with your marketing? The only real way to know if you need marketing help is to score yourself as objectively as possible in each of the Five P’s of Service Business Marketing: Positioning, Packaging, Promotion, Persuasion, Performance. This Marketing ScoreCard is designed to help you understand exactly where you are with […]
Marketing Score Card 2 of 5
How are you doing with your marketing? The only real way to know if you need marketing help is to score yourself as objectively as possible in each of the Five P’s of Service Business Marketing: Positioning, Packaging, Promotion, Persuasion, Performance. This Marketing ScoreCard is designed to help you understand exactly where you are with […]
Putting Your Core Values to Work
This is a great blog posting by Tony Hsieh – CEO of Zappos – How Twitter Can Make You A Better (and Happier) Person http://bit.ly/cnFI1c I know how you might feel about Twitter and this article ties it back to the core values that are important to Tony. Twitter is a delivery system for him […]
“With a powerful desire, with a strong determination, and with a commitment to yourself, you can find ways to achieve your goals, and overcome challenges.” ~ Catherine Pulsifer You may feel a need to think about your future, and make plans to achieve your objectives. You could feel optimistic about the prospects of new possibilities […]
The Resistance: Your Lizard Brain
Hi There, While enjoying my time here in the NC mountains, I’m getting the chance to read a great book – Linchpin – Are You Indispensable? By Seth Godin. I thought I’d pass along a few good points from the book as I see so many people come up against their own Lizard Brain on […]
Power Marketing Secrets for Today’s Economy
I wanted to let you know about a great opportunity to help you expand your thinking to grow your business – coming up on May 20th. The Livermore Chamber of Commerce is hosting the “Power Marketing Secrets for Today’s Economy” In 2010, the economy has a different kind of playing field and the old advertising […]
Small Business – The Entrepreneur’s Reflection
Patrick Ryan, author of Awakened Wisdom: A Guide to Reclaiming Your Brilliance, is sharing some of his advice and wisdom from his experience as a successful entrepreneur. This is the tenth stop on Patrick’s 14-day Virtual Blog Tour to promote the launch of his new book. After reading today’s article be sure to sign up […]
Taking the 30 Day Challenge
So I’ve been challenged by my colleague Tom Petty with the Bay Area Search Engine Academy to take the 30 day Blogging challenge with him. As you know, to create a new habit it takes consistency of action over time to develop the new muscle. The Blogging challenge was actually started by Connie Ragen Green […]
Tips for Overcoming Small Business Challenges and Failures
No one has the perfect small business strategy for starting a small business without encountering a certain number of challenges and outright failures. Even new entrepreneurs who have years of experience as an employee and the help of a mentor must face and overcome failures and challenges. What can you do to handle and rise […]