The Gift of Your Presence
The end of the year, and a decade. WOW. How did that happen? Where does time fly? For me the end of the year is a time to slow down, pause and reflect on the many gifts and lessons I’ve received over the last 12 months and plan for the new year ahead. It’s a […]
A Powerful Marketing Mix – Email Marketing & Social Media
How are your marketing strategies working together? Or perhaps the better question is – what marketing strategies are you using in conjunction with each other? I always recommend that my clients select two to three different strategies to utilize in concert with each other over a period of 6-12 months and then measuring which one […]
Marketing Score Card 5 of 5
How are you doing with your marketing? This is the 5th of 5 mini scorecards regarding Performance. What have you noticed? What ah-ha’s have presented themselves about how to expand your marketing efforts? I’d love to hear about them! The only real way to know if you need marketing help is to score yourself as […]
Marketing Score Card 4 of 5
How are you doing with your marketing? The only real way to know if you need marketing help is to score yourself as objectively as possible in each of the Five P’s of Service Business Marketing: Positioning, Packaging, Promotion, Persuasion, Performance. This Marketing ScoreCard is designed to help you understand exactly where you are with […]
Marketing Score Card 3 of 5
How are you doing with your marketing? The only real way to know if you need marketing help is to score yourself as objectively as possible in each of the Five P’s of Service Business Marketing: Positioning, Packaging, Promotion, Persuasion, Performance. This Marketing ScoreCard is designed to help you understand exactly where you are with […]
Marketing Score Card 2 of 5
How are you doing with your marketing? The only real way to know if you need marketing help is to score yourself as objectively as possible in each of the Five P’s of Service Business Marketing: Positioning, Packaging, Promotion, Persuasion, Performance. This Marketing ScoreCard is designed to help you understand exactly where you are with […]
Marketing Score Card 1 of 5
How are you doing with your marketing? The only real way to know if you need marketing help is to score yourself as objectively as possible in each of the Five P’s of Service Business Marketing: Positioning, Packaging, Promotion, Persuasion, Performance. This Marketing ScoreCard is designed to help you understand exactly where you are with […]
Power Marketing Secrets for Today’s Economy
I wanted to let you know about a great opportunity to help you expand your thinking to grow your business – coming up on May 20th. The Livermore Chamber of Commerce is hosting the “Power Marketing Secrets for Today’s Economy” In 2010, the economy has a different kind of playing field and the old advertising […]
Tip # 104 – Ten Keys to Growing Your Business in 2010
Happy New Year Everyone! It’s a new year and a new decade but some of the old time tested rules still apply. Here are ten keys to growing your business this year: Build Success on Your Core Values and Principles – the things that matter most to you. Get Clear on Your Commitment – to […]
Master Your Marketing Message – 3 Keys to Attracting More Clients
A few weeks ago I had the pleasure of presenting at the Livermore Chamber of Commerce’s Marketing Summit. I was joined by four esteemed colleagues who are all experts in their own fields: Thomas Petty, Bay Area Search Engine Academy – Laser Target Your Internet Presence Chip Doyle, Sandler Training– Spring Load Your Sales Efforts […]